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April 1, 2006


Google’s AdSense Changing Lives in the Developing World

Google’s hidden payroll, by Carolyn O’Hara and Travis Daub

Since its launch in 2003, the Google AdSense program has revolutionized Web publishing, turning blogs and personal websites into potentially lucrative ventures … Web entrepreneurs in the developing world are reaping the greatest benefit from the program … a $25 monthly payout may not be worth the trouble to a blogger in Manhattan, it can mean the world to a blogger in Manila … Google earned some $2.7 billion in AdSense revenues last year, accounting for nearly half of its total advertising revenue. Google refuses to disclose the exact percentage it pays out to AdSense member sites, but recent news reports have put that figure as high as 78.5 cents on the dollar.

I live in the developing world, but I still can’t get by on $0.02 a day. (I joined AdSense on October 7, 2003. Does anyone remember the exact date when AdSense officially launched?)

2 Responses to “Google’s AdSense Changing Lives in the Developing World”

  1. Tom said:

    A high traffic site like yours and you make 2 cents a day? I don’t buy it! Well you did post this entry on April 1st, must be a joke! Hahaha!

  2. Michael said:

    I joined in June of 2003, and I think I got in just after it was announced.

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