“Personicx Classic Refresh is the household-level segmentation system that places each U.S. household into one of 70 segments based on similar demographic, socio-economic and consumer behavior.”

01 -- Summit Estates

02 -- Established Elite

03 -- Corporate Clout

04 -- Skyboxes & Suburbans

05 -- Sitting Pretty

06 -- Shooting Stars

07 -- Lavish Lifestyles

08 -- Full Steaming

09 -- Platinum Oldies

10 -- Hard Chargers

11 -- Kids & Clout

12 -- Tots & Toys

13 -- Solid Single Parents

14 -- Career Centered Singles

15 -- Country Ways

16 -- Country Single

17 -- Apple Pie Families

18 -- Married Sophisticates

19 -- Country Comfort

20 -- Dynamic Duos

21 -- Children First

22 -- Fun & Games

23 -- Acred Couples

24 -- Career Building

25 -- Clubs & Causes

26 -- Savvy Singles

27 -- Soccer & SUVS

28 -- Suburban Seniors

29 -- City Mixers

30 -- Spouses & Houses

31 -- Mid Americana

32 -- Metro Mix

33 -- Urban Tenants

34 -- Outward Bound

35 -- Solo & Stable

36 -- Raisin’ Grandkids

37 -- Cartoons & Carpools

38 -- Midtown Minivanners

39 -- Early Parents

40 -- The Great Outdoors

41 -- Truckin’ & Stylin’

42 -- First Mortgage

43 -- Work & Causes

44 -- Community Singles

45 -- First Digs

46 -- Home Cooking

47 -- Rural Parents

48 -- Farmland Families

49 -- Devoted Duos

50 -- Rural Retirement

51 -- Family Matters

52 -- Resolute Renters

53 -- Metro Parents

54 -- Still Truckin'

55 -- Humble Homes

56 -- Modest Wages

57 -- Collegiate Crowd

58 -- Young Workboots

59 -- Mobile Mixers

60 -- Rural Rovers

61 -- Urban Scramble

62 -- Kids and Rent

63 -- Downtown Dwellers

64 -- Rural Everlasting

65 -- Thrifty Elders

66 -- Timeless Elders

67 -- Rolling Stones

68 -- Pennywise Proprietors

69 -- Pennywise Mortgagees

70 -- Resilient Renters