2013
B07 Generational Soup
C11 Aging of Aquarius
C13 Silver Sophisticates
D18 Suburban Attainment
E19 Full Pockets, Empty Nests
G24 Status Seeking Singles
H26 Progressive Potpourri
H27 Birkenstocks and Beemers
I30 Stock Cars and State Parks
I31 Blue Collar Comfort
J34 Aging in Place
K38 Gotham Blend
M44 Red, White and Bluegrass
M45 Diapers and Debit Cards
O51 Digital Dependents
O54 Striving Single Scene
P61 Humble Beginnings
Q62 Reaping Rewards
Q64 Town Elders
Q65 Senior Discounts
R66 Dare to Dream
R67 Hope for Tomorrow
S68 Small Town Shallow Pockets
S69 Urban Survivors
S70 Tight Money
S71 Tough Times
2019
B07 Across the Ages
C11 Sophisticated City Dwellers
C13 Philanthropic Sophisticates
D18 Suburban Nightlife
E19 Consummate Consumers
G24 Ambitious Singles
H26 Progressive Assortment
H27 Life of Leisure
I30 Potlucks and the Great Outdoors
I31 Hard Working Values
J34 Suburban Sophisticates
K38 Modern Blend
M44 Creative Comfort
M45 Growing and Expanding
O51 Digital Savvy
O54 Influenced by Influencers
P61 Simple Beginnings
Q62 Enjoying Retirement
Q64 Established in Society
Q65 Mature and Wise
R66 Ambitious Dreamers
R67 Passionate Parents
S68 Small Town Sophisticates
S69 Urban Legacies
S70 Thrifty Singles
S71 Modest Retirees